Jay Baer on Giving Your Customers a Story to Tell | #WaterCooler

Curaytor co-founder Jimmy Mackin interviews New York Times bestselling author Jay Baer about the biggest mistake businesses make: assuming competency alone is a differentiator. Jay explains how providing an experience your customers can share in a story will lead to referrals.

We also have a guide for getting Facebook leads on the Curaytor blog! Check it out: https://bit.ly/2T9mGCu